The Alarm Announce 40th Anniversary Celebrations
10/02/2020
As a prelude to The Alarm’s March 2020 Sigma UK Tour, Mike Peters and The Alarm announce details of The Gathering 2021, and a unique 40th Anniversary Celebration concert at St. David’s Hall, Cardiff, on June 5 2021 - exactly 40 years on from the day that the band performed their first ever gig (as The Alarm), at the Royal Victoria Hotel, Prestatyn on June 5th 1981. Tickets for the St. David’s Hall celebration concert will be available from Tuesday February 25th 2020 at 10.00am through ticketmaster.co.uk and the St David's Hall Box Office.
The St. David’s Hall concert in Cardiff, will be the finale to The Gathering 2021 which gets underway with an already SOLD OUT weekend in the band’s hometown venue of Rhyl Town Hall on May 21st / 22nd 2021, with lead singer Mike Peters promising to take fans on an intimate acoustic journey through four decades of Alarm music and lyric.
On May 23rd, 2021 Mike Peters will undertake OFFA’s DYKE ROCKS, an epic 177 mile / 12 Day Love Hope Strength fund-raising trek in support priority cancer projects. “By hiking the 12 day / 177 mile journey to South Wales, I will literally be linking The Alarm’s past to the present,” says Mike Peters. “Walking from the site of our first ever gig to St. David’s Hall in Cardiff, where we will celebrate The Alarm’s official 40th Anniversary from 1981-2021."
The first event of Mike Peters and The Alarm’s 40th Anniversary calendar year will take place in North Wales with the creation of The Alarm’s Love Hope Strength Sanctuary. “To mark the beginning of our 40th Anniversary year in January 2021, we will be holding a public ceremony and planting 40 trees at a secret location in North Wales”, reveals Mike. “I hope that the Sanctuary will become a lasting reminder of our time on earth, a place for loved ones to gather, to celebrate and to remember the loved and the lost, and to give back to planet earth. One tree for every event of The Alarm’s fortieth year, one tree for every year of The Alarm’s time on earth and one branch for every member of The Alarm Family.”
The Alarm’s Gathering 2021 40th Anniversary event, is the only event planned for the UK for 2021 but there will be other unique ‘Alarm Gatherings’ taking place during The Alarm’s 40th Anniversary World Tour ‘To The End of The Earth and Back’. The tour will take The Alarm to all seven continents where they will perform concerts in the Arctic Circle (Svalbard), A rock cruise and fundraiser in the Caribbean under the Love Hope Strength banner ‘Saving Lives at Sea’, followed by events in South and North America (including Patagonia and Hawaii), before venturing to Australia, Asia and Africa before an end of year run of Gathering weekends in Scandinavia, Italy, Holland, Germany and Belgium.
Mike Peters is also co-founder of the Love Hope Strength Cancer Foundation and after taking musicians to many of the world’s most iconic mountain locations to perform fund raising concerts (Everest, Kilimanjaro, Snowdon and later this year to the SAHARA DESERT), signing up over 250,000 people to the stem cell donor registry that has resulted in over 4,500 potentially lifesaving matches for blood cancer patients who need a second chance of life.
Mike Peters is a man lucky to be alive. “Time is of the essence now, and for our 40th Anniversary year, I want the band and the fans carry on the way we came in - Unsafe, Marching On, in the knowledge that we have given more than we have taken, created more than we have destroyed, loved more than we have lost, and built up more than we have taken down.”
